Georgian-European marketing association announces the training course in marketing management (local and international concepts).
We offer flexible corporate training package that match your business objectives.
Introduction to the marketing mix functions and process. Includes identification of consumer and organizational needs and explanation of environmental issues.
Target group:
Marketing Management for Marketing & sales managers and staff, brand manager, Strategic manager, small company manager and students who want to learn Marketing Management by the theoretical knowledge and practical skills
Topics
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- Introduction to Course
- Meaning of Marketing
- Capturing marketing insights
- Developing marketing strategies and plans
- Managing digital technology in marketing
- Managing market research and forecasting
- Analyzing consumer markets
- Analyzing Business markets
- Dealing with competition
- Connecting with customers
- Creating customer value
- Building strong brands
- Shaping market offerings
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Course objectives
To envision students and gives them management skills to Marketing and give them ability to start their journey to world marketing management. Students will learn their new environment and be better prepared for new marketing and market challenges in their jobs, businesses, corporations and personal life.
Training language
Georgian and English
Training duration
12 hours , 3 days in a week – 6, 7, 8 May from 15.00 to 19.00
Training Price
225 Gel
For GEL Transfers:
JSC “TBC BANK”, SABURTALO BRANCH
BANK CODE – TBC BGE 22
NAME OF BENEFICIARY – LTD GEORGIAN-EUROPEAN MARKETING ASSOCIATION
BEN,S ACCOUNT – GE07 TB70 4133 60 20 1000 08
Training will be Delivered by:
Fulbright Scholar Professor Dr. Kakhaber Jakeli
Place of Training:
In the building of national library address: Gudiashvili street 7, Tbilisi, 0107, Georgia.
Telephones:
2383069, 577 544 007 (you can send your questions on this number by SMS)
[message_box title=”IMPORTANT!” color=”blue”]Participants must fill out an application form below. After that, you will receive a registration certificate by info@gemamarketing.com[/message_box]